To engage the main target of this project, which are young unemployed, GameON partnership created a simulation game, fully interactive and focused on promoting entrepreneurship and digital business among our target group.

Offering 4 different scenarios, this game allows the users to develop the following skills:
– Entrepreneurial Mindset
– Innovation and Entrepreneurship core
– Business Models, Business Canvas, Business Model You for Digital Entrepreneurs
– Digital Marketing.

It is also complemented with other competencies, such as complex problem solving, critical thinking, people management and coordination with others.
Each scenario is focused on extending a particular skill and, in addition to fulfilling various tasks in the game, there is theory content provided in an attractive ‘hidden’ way, so in case the user doesn’t know something, s/he can look for it within the game.

The pieces of information are not always available and at the same time and for some there are different requirements that make the game more interesting and challenging. The game includes different levels of complexity.
It is optimized for mobile devices (tablets), in order to have a greater diffusion.